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Adding Valur to Fishery Products through the Introduction of the Advanced Refrigeration System

Introducing Unique Refrigerating Machines with Supercooling Technology for High-Quality Food Preservation, "Kuraban" and Special Ice Maker from Salty Water for Fish Preservation, "seasnow"

Background

The agricultural and fishery sector has been a key sector in the Moroccan economy for a long time. This sector accounted for approximately 40% of the total working population and 13% of GDP in 2014. In 2014, Morocco’s fish catch amounted to about 1.35 million tons and 9.6 billion Moroccan dirhams. However, the distance between production and processing sites may affect the quality of products resulting in losses. There is a need to establish an advanced refrigeration system that enables the proper storage of fresh fishery products in order to add more values.
MARS Company conducted Feasibility Survey with the Private Sector for Utilizing Japanese Technologies entrusted by JICA and confirmed the possibility of usage of their product and technology - “Kuraban” and “seasnow” maker - for improving the cold chain in Morocco. In response to Feasibility Survey, further corporation by JICA and MARS Company, the Survey was highly expected by the Centre Spécialisé de Valorisation et Technologie des Produits de la Mer, Institut National de Recherche Halieutique (hereinafter referred to as INRH CSVTPM).
Moreover, the government of Japan sets “Contributing to a balanced development and stabilization of the Middle East and North Africa” as one of its Basic Principles of the Assistance for Morocco and one of the priority areas is “Strengthening Economic Competitiveness/ Promoting a Sustainable Economic Growth” through enhancement of agricultural and fishery industries. In accordance with such policies, the Survey aims to contribute to the development of the fishery industry by strengthening its competitiveness, increasing the value of fishery products and expanding the market.

Summary

【Purpose】
In order to contribute to the productivity gain in fishery industry in Morocco through cold chain improvement, usefulness and advantages of introducing the advanced refrigeration technologies utilizing “Kuraban” and “seasnow” maker will be verified. The challenges and measures for dissemination of the technologies will be clarified.
There are two purposes utilizing JICA’s scheme of “Verification Survey with the Private Sector for Disseminating Japanese Technologies”.
(1) To demonstrate the superiority and usefulness of “Kuraban” and “seasnow” by Moroccan government agency;
(2) To clarify problems and challenges to gain widespread use of highly advanced technology of “Kuraban” and “seasnow” in Morocco
We make it a mid-to-long-term goal to achieve productivity gain in agriculture and fishery industry through innovative improvement in Moroccan cold chain

【Outputs】
1) The utility, advantages, and safety of introducing “Kuraban” and “seasnow” maker in Morocco will be verified at INRH CSVTPM.
2) Skills and knowledge related to the operation and maintenance of “Kuraban” and “seasnow” maker will be transferred to INRH CSVTPM, and mechanism to utilize the advanced refrigeration technologies in Morocco will be examined.
3) Importance of the advanced refrigeration technologies will be recognized for public and private sectors, and business development plan for dissemination of the advanced refrigeration technologies will be elaborated.

MARS Company has been collaborating with one of the largest worldwide general trading companies in Japan for business expansion in Morocco, and MARS Comapny and Sumitomo will cooperate together to establish a local branch in Morocco after the survey.

Business

【Activities】
1) The utility, advantages, and safety of introducing “Kuraban” and “seasnow” maker in Morocco will be verified at INRH CSVTPM.
2) Skills and knowledge related to the operation and maintenance of “Kuraban” and “seasnow” maker will be transferred to INRH CSVTPM,
3) Importance of the advanced refrigeration technologies will be recognized by public and private sectors, and business development plan for dissemination of the advanced refrigeration technologies will be elaborated.

Photo gallery

Related Link

Promotion Video:

UNIDO
Kuraban:
seasnow:

Company Data

Company Name
MARS Company
Address
370-0007 Tonyamachinishi 1-1-2 Takasaki, Gunma, Japan
The Type of business
Manufacturing, sales and R&D
Capital
99 million JPY (as of June 30, 2019)
Number of enployee
10 (as of June 30, 2019)
Establishment
July 7, 2006

Contact

Contact person
CEO Masaki OHNO
Telephone
+81-27-386-9111
Web
Mail
contact_usmars-company.jp
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